ShelfUp
A SaaS for small businesses to create branded storefronts, organize products and share them through a QR code.
Role
Founder & Full Stack Developer
Status
Launched
Focus
Personal product
ShelfUp
Founder & Full Stack Developer
Overview
Problem
Small businesses need a mobile-friendly menu or catalog that customers can open instantly without paying for custom development.
Solution
ShelfUp lets owners create a store, customize colors, banner, avatar and typography, organize products by category, add photos, prices, descriptions and allergens, and generate a branded QR code.
Impact
Shipped as a subscription product with Free and Pro plans, where Pro adds up to two stores, unlimited categories and products, advanced design control and QR logo branding.
Highlights
Mapped the flow from store creation to QR sharing and mobile browsing.
Built the catalog-management model around categories, product details and visuals.
Defined Free and Pro tiers with clear limits and upgrade value.
Added advanced branding options, including QR logo support for Pro.
Case Study
ShelfUp turns a common offline business need into a self-serve product: set up a branded store, publish a QR code and let customers browse the catalog on their phone.
The business owner configures colors, banner, avatar and typography before publishing the store.
Products are organized by categories and can include photos, prices, descriptions and allergens, keeping the catalog useful for menus as well as retail.
Free allows one store with up to five categories and five products per category, while Pro unlocks up to two stores, unlimited categories and products, advanced design controls and QR logo branding.
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